I have something to admit: I’m terrible with content creation outside of this blog. My social media game has taken a serious blow in numerous ways. I’m Tweeting very little, not uploading a lot of valuable content on Instagram, and I’m doing absolutely nothing on LinkedIn. Just admitting all of this to so many potential readers- including those who are dedicated content creators- is beyond embarrassing.
For me, creating written content is relatively easy. While I’ll hit the occasional creative snag here and there, I’m pretty good at getting written content out. But creating both photo and video content are areas that I struggle with. If you’re struggling with one or the other, you may very well feel the same way I do.
But the more I think about it, the more ridiculous I feel for thinking this way. I want to be a content creator. I want my content to be meaningful to not only myself but to others who may be in a similar situation as me. How can I do that when A) it’s limited to my blog and sporadic posts on my social media platforms, and B) it’s not valuable content in the first place? That’s a rhetorical question, of course- I’m not doing any of that right now. It’s embarrassing and ridiculous when you think about it.
But in order to make content, you have to bust your ass and make the damn content. It’s the hard truth that I need to admit to myself. In order to have content, to need to make said content before putting it out.
Is it going to happen overnight for me? Of course not. I’d be a fool to think otherwise. I’m going to need time to strategize when to upload posts, to make the content (be it photo or video content), and to refine my work. All of that will take a varying amount of time to do, which is fine by me.
But the one thing that’s going to take the most amount of time is to get comfortable with behind in front of the camera for a change. That’s probably the biggest (and frankly the stupidest) reason that my content is far and few between, as well as uninspiring. Forcing myself on-camera instead of behind it, I believe, will result in wanting to make content that people can relate better to.
I apologize if this blog post is one big rambling mess. It’s not the first time it’s happened, and it seems as though it won’t be the last. But like my post When Life Throws a Curveball at You, I just needed to get this off my chest. Hopefully, one or more of you relate to this specific struggle.
If you have any content creation tips of any time, feel free to comment below or DM me on social media. All friendly and positive advice is much appreciated!